A major in Digital Marketing consists of 46 credit hours as follows:
Note: Students who choose to declare a Digital Marketing major must have a minimum cumulative GPA of 2.0 or above. All prerequisite courses must be completed with a grade of ‘C’ or above.
Core Business Requirements
The Core Business Requirement consists of 16 credits hours from the following courses:
Item #
Title
Credits
Sub-Total Credits
16
Marketing Requirements
Required Marketing and Digital Marketing Courses:
Item #
Title
Credits
Sub-Total Credits
24
Ethics Requirement
Choose one ethics course from the following list:
Item #
Title
Credits
Sub-Total Credits
4
Experiential Learning Requirement
Complete one Experiential Learning requirement for a minimum of two credit hours:
Item #
Title
Credits
Sub-Total Credits
2-3.00
Total Credits
46-47
